Market Yourself

Strategically

Professional self-marketing and positioning for anyone who wants better opportunities, faster

Turn your CV, LinkedIn profile, and job search into one clear, aligned positioning strategy:

a CV that clearly communicates your value

a LinkedIn profile that reinforces your expertise

a role search approach that supports the same positioning

What “Strategic” Actually Means

Marketing yourself strategically means having a coherent, aligned approach, where everything tells the same story:

  • your CV establishes your positioning
  • your LinkedIn profile validates it
  • your role search deploys it consistently

So recruiters immediately understand:

  • what you do
  • where you add value
  • and why you’re relevant for this role
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Why Being Good at What You Do Isn’t Enough

Most people don’t struggle to get roles because they lack skills.

They struggle because they don’t know how to present those skills strategically.

It’s natural to assume your experience should be enough.
Because you are good at what you do.
You do have solid experience.

But in today’s market, that isn’t enough.
Because people don’t just assess your ability -
they assess how clearly you position it.

That’s not a skills problem.

It’s a marketing problem.

Think of this as your self-marketing foundation - not more activity, just better alignment.

This bundle includes:

CV Express Review

LinkedIn Express Review

Strategy Cribsheet

What's Included?

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CV Express

A focussed CV positioning review that highlights the 3 changes that most improve how clearly your value is understood by recruiters

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LinkedIn Express

A focussed LinkedIn positioning review that highlights the 3 changes that most improve clarity, credibility, and relevance of your profile

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Strategy Cribsheet

Discover the best ways to apply for roles and learn the most productive & powerful ways to engage with recruiters

Testimonials

Andrew Fisher
Senior Project & Programme Manager

I recently purchased the Market Yourself Strategically package and worked closely with David on my CV Express and LinkedIn Express updates. David’s approach is truly iterative; he took the time to understand my unique position and was incredibly patient throughout the refinement process. He excelled at capturing my specific professional identity, translating my personal 'why' into a compelling narrative that sets me apart in my field. He didn't just provide a standard template - he worked with me to ensure my professional story was told effectively across both platforms. If you are looking for a service that combines strategic insight with a collaborative spirit, I highly recommend David.

The Contracting Awards

The Contracting Awards 2025 Finalist - Best Career Product, Service or Jobsite

The Contracting Awards 2024 Winner - Best Career Product, Service or Jobsite

The Contracting Awards 2023 Finalist - Best Contractor Product or Service

The Contracting Awards 2025 Finalist - Best Career Product, Service or Jobsite
The Contracting Awards 2024 Winner - Best Career Product, Service or Jobsite
The Contracting Awards 2023 Finalist - Best Contractor Product or Service

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